Friday, December 07, 2007

Meet the big O, Mr. Obama.

In the world of retail, there's star power, there's celebrity endorsement and then there's Oprah Winfrey. Her Midas touch saves names from anonymity, best sellers from dusty storerooms and favorite things from Internet obscurity.

But as Winfrey has long chosen abstinence in the arena of political endorsements and campaign-trail theater, her capital remains untested. Until now.

In May, Winfrey affirmed her support for Sen. Barack Obama's presidential candidacy to Larry King, describing Obama's leadership as "worth me going out on a limb for." In September, the media titan feted Obama at a California fundraiser, raking in more than $3 million for the Illinois senator's White House bid.

And this weekend, Winfrey hits the trail with the Democratic candidate, making appearances alongside Obama in Iowa, South Carolina and New Hampshire.

---Do you think this will do a lot of good for his campaign?---

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